ONE STREET ART
ONE®'s mission is to increase condom use by creating products and programs that make it easier to learn about, talk about, and practice safer sex. We recognize that urban communities are among the hardest hit by HIV transmission, and we believe that as a community we can make a difference.
TOGETHER WE ARE ONE®
The ONE® Lust for Life Campaign brings all of us - artists, health activists, community leaders, and the public - together to shine a national spotlight on this issue. The campaign includes the following steps:
ONE partnered with 22 celebrated New York City street artists in the area, who wanted to use their talents to raise awareness of HIV/AIDS and safer sex. ONE provided the artists with traffic STOP signs, which they repurposed into powerful works of art.
The art was exhibited at Urban Outfitters in New York City and auctioned off to benefit Lifebeat: Music Fights HIV/AIDS, a national nonprofit organization dedicated to providing HIV outreach and support to young people in urban communities.
ONE produces condom wrappers inspired by the work of the artists, and distributes millions of them through health partner organizations nationwide. We also produce retail 12-packs, t-shirts and other products. ONE donates 20% of the sale of Lust for Life products to fund urban HIV awareness and condom distribution programs.
ONE is working with health organizations and safer sex advocates to bring the message of the Lust for Life campaign to communities across the country. And we are implementing the ONE Lust for Life campaign Street Art designs into educational materials.
HOW TO GET INVOLVED
EVERYONE
Check out our store for your favorite ONE Lust for Life products. 20% of the sale price will be used to fund HIV/AIDS awareness and condom distribution programs in urban communities.
Join Momentum for the inside track on all things Lust for Life and ONE.
Join the ONE Condoms mailing list for exclusive offers and updates.
Support artists across the world by voting in our Design Contest.
HEALTH ACTIVISTS
Distribute ONE Lust for Life campaign products in your clinics or outreach programs. Contact us for more information.
Contact us to become an official organizational sponsor of the ONE Lust for Life campaign – help advise us on future launches, initiatives, and program elements.
Brainstorm with us how we can use the ONE Lust for Life campaign to create educational materials. Contact us for more information!
BUSINESSES
Sell ONE Lust for Life campaign retail products, where a portion of the sale will be donated to urban outreach programs.
Show support for your local community by registering to display art during the campaign.
Create an art installation in your community. Contact us for more information.
IN THE PRESS
Collectively: “Can A Condom's Packaging Change How It Reaches An Audience?”
ThinkProgress: “Street Art Campaign Encourages Safe Sex In Urban Communities”
BuzzFeed: “These Artists Designed Beautiful Condom Wrappers To Promote Safe Sex”
Medium: “#LustforLife: Using Street Art to Fight HIV/AIDS in Urban Communities”
Metro: “Street artists want to STOP HIV/AIDS”
POZ: “Lust for Life: NYC Street Artists Raise HIV/AIDS Awareness”
PARTNERSHIPS
